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The Love Shack: Live Fire Grill
︎Brand Identity, Logo Design, Illustration, Social, Editorial
︎2024
︎︎︎@theloveshackgrill on Instagram
An new + hot elevated BBQ restaurant located in Warren, Rhode Island.
The restaurant embodies community, celebrating it’s patrons through high quality food, an abundance of live music events with a bit of a gritty bite. These pillars of locality, togetherness and rhythm became the foundation for the branding, and influenced each decision made during the process.
In collaboration with the owners and chef, I built the brand identity from the ground up, and The Love Shack emerged with an approachable yet enigmatic personality.
I worked on a complete brand design, inclusive of logo development, custom illustrations, menu design, social profile assets + feed proposals, space signage and interior design considerations, as well as the brand guildelines.
The restaurant embodies community, celebrating it’s patrons through high quality food, an abundance of live music events with a bit of a gritty bite. These pillars of locality, togetherness and rhythm became the foundation for the branding, and influenced each decision made during the process.
In collaboration with the owners and chef, I built the brand identity from the ground up, and The Love Shack emerged with an approachable yet enigmatic personality.
I worked on a complete brand design, inclusive of logo development, custom illustrations, menu design, social profile assets + feed proposals, space signage and interior design considerations, as well as the brand guildelines.
![](https://freight.cargo.site/t/original/i/491a05608810c8baf7a656967878f3620ec8e6d20b75f402cbc739403ab2bf96/EventPosters-01.png)
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![](https://freight.cargo.site/t/original/i/81c1f9d5d965765065fa2e36cd0afa7ce975ea2e2b9732cf3e421c2c62bbc3fb/EventPosters-03.png)
![](https://freight.cargo.site/t/original/i/ae2cce38e090d502f59f78370d5fd1dfd56cb510e6aacad229b838005b7bbfa8/Brand-Flavor-1.png)
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![](https://freight.cargo.site/t/original/i/e4c54940a1cf69f022a3cd834b5b54d479e61f267bfb7acf92af8eedc7c25efa/LoyaltyCards_Mock.png)
![](https://freight.cargo.site/t/original/i/15cbf26a0c5041c48d44c83620b7033d3a7380413896576b6267fd13940cc4f6/Coming-Soon-2.png)
![](https://freight.cargo.site/t/original/i/bdbd952056df48d1bdaae7f9c9b68875ed590fac63a73ec55fb1c1cdb7ffc9cb/PhotographySocial2.jpg)
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![](https://freight.cargo.site/t/original/i/20cf8260c60dd9a0fe8b98608dbcbb104519338c5b26eac9a69002f240e18748/Screenshot-2024-05-31-at-3.08.30-PM.png)
![](https://freight.cargo.site/t/original/i/4cf20b748c83e84f0c4892b65df82e908a0b696e154d9833cae98960be1ee591/TLSMock.jpg)
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